As Millennials and the younger generations flock to free trading sights, it's important to remember that “There’s no such thing as a free lunch!" Merlin Rothfeld pulls back the curtain on these “Free” trading sites which have garnered so much attention and points out the true costs to investors. When all is said and done, "free" may actually be costing you more than those traders who are paying commissions!
Merlin Rothfeld has been actively involved in the financial markets since 1996. After receiving his degree in Business Finance, Merlin worked for a large financial planning firm in California where he applied traditional, long term investment strategies.